Digital Marketing Agency

Digital Marketing is one of our wide spectra of services for successful business exposures on digital platforms.

Thursday 18 July 2019

Ways to build a positive online reputation for your business!

Wondering what people think about your business? Do you know your online reputation can positively or negatively impact your business? The failure or success of any business immensely depends upon your corporate reputation. Though being an intangible identity, which cannot be measured in concrete terms, yet it is a factor which when left ignored, can bring about grave results for your business; regardless of whatever efforts and finance you are putting in to fetch success out of it.

Through this blog, I will enlighten you about what importance an online reputation holds for your business and how you can build it positively. Getting featured and highlighted on a reputable site is one of the biggest dreams of every business owner. Your online reputation highly determines how others perceive your business when they search for it. Consequently, digital reputation management pro-actively influences what information people will find.

Building a good online reputation is not about reaching to what people say about you, your product, your brand or services but also whether to react at all. Sometimes a reaction is not required and on the contrary, a delayed response can cost you millions.  In this digital era, you cannot escape criticism anymore, freedom of speech perspective is good, but it is bad if your company is defamed and attacked. Being highly particular about what people are talking about you in the online market will sustain you in this era of tough competition.
What can an ORM company do for your business?
Gain Respect & Trust: Trust is an asset which is highly perishable and is hard to gain in a time when people get several choices for one product or service. Online reputation management can help you to gain people’s trust in your brand and create a loyal clientele for your business.

•  Build Transparency: Being transparent is one of the vital factors in business and ORM services helps you to achieve it. The general behaviour of people is to show an inclination towards a brand which seems more transparent in dealings, more sensitive towards their needs and always ready to render assistance of any kind at any time.

Monitor Reputation: People can ask several questions regarding your product and services or whether they should buy from you. It is essential to be always present for them to answer their queries and respond to their feedback. Managing everything at all times, with the right approach and methodology is what one can be facilitated with, hiring the services of a reputed ORM company.

•  Pose Right Reaction: It is essential to react quickly and politely. For example, we are aware of the problem, or we will get back to you soon is a better way, than a delayed reaction.

Address Criticism: ORM company knows how to address criticism and how to mould it positively for the betterment of your company. Criticism and negative responses can’t be left unaddressed as it is actually bad publicity of your business. Often, we fail how to react in such cases. Here it is when the vital need of an ORM company arises.

A single negative comment can change the perception of your brand online and impact customers decision, which can cause harm to your business. We provide online reputation management services which protect, build and improve your business reputation online among your targeted audience. The content that a potential customer finds about your business online makes a significant impact on their decision to proceed further or vice-versa. We specialize in providing exceptional content, which speaks positively for the business that helps you to build and gain the trust of your customers. An online business reputation can make it both swim or sink; you get only one chance to create the first impression, and even the slightest dent can tarnish your business reputation forever, so let MagicByte Solutions make it the best experience for you while you deal with your customers.

Friday 12 July 2019

Tips to Dominate Local Searches this Year (2019)

If you are a new start-up or already running a business that is not able to fetch desired outcomes in terms of sales and profit, then definitely you must not be still acquainted with LOCAL SEO — still wondering how to increase your reach when Google is constantly changing its algorithm? Definitely, you have landed at the right place. We will show you the tactics to dominate local search easily that will give a spontaneous spurt to your website traffic from local areas and generate sales for your business.   Search engines drive huge traffic, so it is vital to exploit them fully to stand out in the crowd. And, to do that successfully, you need proper search engine optimization (SEO) for your website to rank at top pages of prime search engines like Google.

Local SEO Services

When it comes to local search, it is extremely important to optimize your SEO strategies today than ever before. Many of your opponents must be using Local SEO Services to give you fierce competition in the market, so it’s high time you resort to an SEO strategy of a high order to keep yourself sustained and successful.  If done meticulously, SEO helps you to reach the top position in the search rankings and be easily found by the prospecting customers.

Here are some valuable tips to dominate local search:

  • Title and Description: The most common elements of the web page are title tag and meta description, which helps search engines to understand what your business is all about. Therefore, ensure that the title is attractive, descriptive and unique. If the text is engaging enough, then you will gain customers you are desirous of.
  • Business directories: A directory consists of name, phone number, address and website information which appears online or on other business listing websites. Whether your business is big or small, it should be listed in the online directories.
  • Google my business: For every business, it is essential to claim their Google my business page and Bing place. Both of these platforms are absolutely free; you can acquire outstanding exposure in local listings through these.
  • Customer reviews: You should actively seek reviews and avoid overlooking them because it can negatively impact your online business reputation. You should respond to customers reviews, whether negative or positive, very carefully. It can profoundly affect your business because 85% of people trust online reviews more than a personal recommendation.


Local SEO is necessary for your business because out of five, four of your customers use a search engine to find local information. If your business is not optimized, you can lose 80% of your potential customers right there.  So, start investing in multiple digital marketing techniques to reach your goals and get visibility in local searches.

If you are uncertain about where to start from or if you are not getting the anticipated results with an existing SEO campaign, then contact MagicByte Solutions. We rank among few of the best local SEO companies, which can help you to create a streamlined and effective SEO roadmap involving innovative and established strategies to drive instant results for your business.